Zendaya just went to space. Well, almost. In ON’s spring 2025 campaign, Zone Dreamers, she takes the lead in a fictional sci-fi world filled with bold sneakers, sleek activewear, and unexpected touches like alien ears and giant bags of cereal.
On Spring 2025 Campaign
The campaign, shot by photographer Nadia Lee Cohen, is inspired by the idea of a trailer for a film that doesn’t exist, celebrating bold movement and imagination. Styled by her longtime style collaborator Law Roach, Zendaya wears the brand’s Cloudzone and Cloudtilt sneakers alongside futuristic bodysuits from ON’s new Studio Knit collection.
The bodysuits are engineered with CloudTec® cushioning, created to support movement in every direction. Roach even designed custom spacesuits to match the dreamy, intergalactic theme.
“Zone Dreamers was such a joy to create,” Zendaya shared in a press release. “Teaming up with Nadia for the first time brought such a unique energy to the set, and collaborating with Law — as always — made the experience even more special.”
