
H&M is set to debut its newest collaboration with renowned Polish designer Magda Butrym on April 24, 2025. Celebrating Butrym’s 10th anniversary, the Slavic-inspired collection fuses soft romanticism with striking, structured tailoring. and now, we have even more looks from the upcoming line.
H&M x Magda Butrym Collaboration

Model Karolina Spakowski can be seen wearing a number of the ensembles. A recurring rose motif ties the collection together, symbolizing both strength and softness. Signature pieces include a red ruffled gown, a delicate crochet lace dress, and a structured burgundy leather coat.

Each piece embodies Butrym’s signature mix of vintage romance and modern edge. A rose-print dress, as seen in images with Vittoria Ceretti, wraps the body in a sleek, ruched silhouette.

“We are thrilled to be inviting people into Magda’s powerful and poetic world. The collection is full of vitality and joy and speaks to Magda’s exceptional skill for interpreting contemporary femininity in rich and unique ways,” H&M’s Ann-Sofie Johansson shares.

Accessories round out the look with strappy sandals adorned with floral details, crystal-studded flower earrings, and silk headscarves. It’s a nod to traditional Polish style, reinterpreted for today’s fashion-forward crowd.

“I really see this collection as a chance to invite people into our world – and to celebrate femininity, and the flower,” Butrym shares.













