Prada turns water into a runway in its dreamy Days of Summer 2025 campaign. Supermodel Kendall Jenner and actress Hunter Schafer lead the images. Set on traditional Italian gozzo boats, the imagery captures a soft escape from reality.
Kendall wears high-waisted red micro shorts with a flutter-sleeve blouse, hugging a structured cow-print bag that adds contrast. Hunter keeps it grounded with a leather and denim jacket, paired with a caramel bucket bag slung across her frame.
Prada Days of Summer 2025 Campaign
The models also include Julia Nobis, Lina Zhang, and Hanna Leszek. They appear adrift in a calm blue sea, blurring the lines between freedom and fashion.
Photographed by Oliver Hadlee Pearch with creative direction by Ferdinando Verderi, each shot stands out. The styling merges city-edge polish with ocean-ready ease.
Think crisp denim, flowing skirts, and sleek leather layered with a relaxed touch. Accessories from Prada become the highlight, with cow prints, fringe textures, and rich color tones anchoring each look.
